Marketing Analyst

About The Company :
School of Inspired Leadership (SOIL) is a unique B-school co-created by a group of 32 leading companies from across industry verticals which provides holistic education that builds inspired leaders by enabling people to know who they are, recognize their purpose and realize their full potential, to build organizations of consequence. To accomplish this we: - Nurture character through the practice of our values through rituals and symbols (Like Morning Circle, Himalayan Retreats, Appreciative Inquiry, working on Social Innovation, Yoga, Simulation through theatre etc.) - Build competence by focusing on whole systems thinking, a fresh and future ready curriculum, teaching methods and spaces that deploy multiple intelligences and one to one mentoring by seasoned leaders and live projects - Generate enthusiasm by enabling people to define their purpose, identify their gifts and learn to leverage their strengths towards their calling.

Website: www.soilindia.net

Job Location: Gurugram

Desired experience: 1-3 Years

Course Specialization: Any Graduate

Target Batch Passout: 2014-2017

Training/Probation Period: None

Salary: INR 3.24 - 3.6 LPA (The final CTC will depend upon candidates’ performance during the interview and will be at the company’s discretion)

Bond: None

Tentative date of Joining: Immediate

Tenative date of interview: Will be communicated post registration window is closed

* The shortlisted candidates will be sent Admit Cards/Call Letters on their registered mail Id, which they will need to, carry on the date of Interview. No candidate will be entertained by the company without the formal intimation from Aspiring Minds.

Last Date to Apply: 19 September 2017

Job Description and Skill Set Required:

The Marketing Analyst is responsible for implementing social media strategies for SOIL. The Marketing Analyst can quickly understand and support initiatives that will contribute to the goals and success of client campaigns, specific to social media.

Key Functional Areas of Responsibility

- Manage and help to create marketing content to socialize and use for social media purposes
- Support SEO strategies by understanding keyword priorities and how they integrate into content marketing plans
- Assist in link building campaigns with Online Lead Generation Channels
- Coordinate Digital Admission Webinars and other events
- Research and administer social media tools on a daily basis in support of clients’ social media strategy
- Maintain Admission Reports & Trackers and coordinate with the team
- Communication to team and management on project development, timelines, and results
- Work closely with the other team members to meet Admission & Marketing Goals
- Keep pace with social media and internet marketing industry trends and developments

Professional Competencies

- Passion for education social media and internet marketing and admissions
- Outstanding ability to think creatively, and identify and resolve problems
- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
- Ability to clearly and effectively articulate thoughts and points
- High levels of integrity, autonomy, and self-motivation
- Excellent analytical, organizational, project management and time management skills

Professional Skills & Qualifications

- High Proficiency in MS Excel, PowerPoint, and Word
- Experience working with popular social media monitoring tools (Google, Facebook Twitter Search, Social Mention, Tracker etc.)
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools

Interview Process:

- Telephonic Round
- Face to Face Round